Luxury Real Estate Innovation with HANA.
Hana Cha, a household name in the luxury real estate world of the US, is recognized for her expertise and innovation in new development marketing and sales.
Since 2008, Hana has spearheaded over $4 billion worth of new development projects across the nation. An industry-leading strategist, Hana’s unwavering determination and relentless work ethic quickly positioned her amongst the industry’s most accomplished real estate sales and marketing executives. Her extensive expertise across all aspects of pre-development planning, market positioning, sales strategies, and operational efficiency has established her as an indispensable ally, a strategist, and an executor on countless projects throughout her career.
Her company, HANA., founded on collective expertise and collaboration, embodies a personalized approach, recognizing that one-size-does-not-fit-all. It navigates business challenges with a project- and client-specific approach to achieve exceptional value. HANA. has a strong track record in relaunching and selling stagnant projects. By adapting to market-specific conditions throughout all phases of a project’s marketing and sales program, it develops strategic approaches meticulously crafted to resolve the issues faced by the target demographic.
The company’s ability to conceptualize, design, and execute unique marketing strategies, encompassing both conventional and unconventional scenarios, showcases its flexibility in devising customized solutions for each project, consistently delivering optimal results. HANA. has established itself as an invaluable asset and a trusted partner to top-tier real estate developers and investors, contributing its expertise to nearly 40 prominent urban, mixed-use, residential and resort-residential properties to date. The company’s portfolio of clients continues to expand steadily, reflecting its reputation for excellence in the industry.
