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real estate Team - Hana Cha

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In the Press: INMAN

Build a Resilient and sustainable team to survive real estate in 2024

A real estate team shouldn’t be made up of individuals doing a bunch of separate jobs, writes development specialist Hana Cha. It should be an ace crew ready to tackle any challenge, any client, any market.

In the current market climate, there is a concerning trend among real estate teams — a reactive approach to accommodate sudden changes. Teams are resorting to quick fixes, rapid hiring and firing decisions, and, in some cases, even turning against their own.

Strategies where team members get even a sight taste of the “every person for themselves” mentality are inherently dangerous as they erode trust, fracture team rapport and jeopardize the very essence of collaboration. They long-term results of developing a team of loyal, capable and empowered players are powerful.

A meaningful career in real estate is a marathon, not a hundred-meter sprint. It’s crucial to establish a long-term vision for sustainability in this business.

Real Estate Business 101: Team Building

Team building isn’t just an old-school term to ensure employees get along. It’s the heart of a booming real estate empire.

It’s important for all team members to co-create a supportive environment and work alongside each other as one unit — supporting, inspiring and pushing one another towards greater potential.

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