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Marketing & Sales

NAR settlement - developers - new development sales programs - Hana Cha

How the NAR Settlement Affects Developers and New Development Sales Programs

Marketing & Sales /

The recent National Association of Realtors (NAR) settlement has shifted the way new home offers and transactions are approached. While these changes primarily impact buyers and their agents, understanding the new landscape is crucial for developers to navigate next steps in repositioning a new development project’s marketing strategies and sales programs. Key Changes Developers Need […]

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real estate agent commission - buyers agent - hana cha

INMAN: New Development Transactions Still Pay Agent Commissions

Marketing & Sales, Press /

New development transactions still pay real estate agent commissions As brokerages pivot to specialized buyers agent trainings meant to empower agents, new-home sales still provide plenty of opportunities for intrepid Realtors to earn real estate agent commissions, development specialist Hana Cha writes. In recent weeks, the real estate industry has been buzzing about the National

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development marketing Hana Cha

WEALTH INSIDER: Hana Cha Orchestrates Success in Development Marketing and Sales

Marketing & Sales, Press /

Real Estate Powerhouse: Hana Cha Orchestrates Success in Development Marketing and Sales Hana Cha, a name synonymous with expertise and innovation in the luxury real estate development marketing and sales landscape, has carved a remarkable path in the industry. Through her company, HANA, she has not only achieved exceptional results for her clients but also

WEALTH INSIDER: Hana Cha Orchestrates Success in Development Marketing and Sales Read More »

hype house - hana cha

LOS ANGELES MAGAZINE: Is the Hype House Era Officially Over?

Marketing & Sales, Press /

Is the Hype House Era Officially Over? On a recent sunny afternoon in Los Angeles, real estate developer Danny Fitzgerald paced the halls of one of his 11,000 square foot Hollywood Hills mega mansions (aka the first Hype House) and reminisced about the famous influencers who once roamed its halls. “We’ve had Tana Mongeaau, that

LOS ANGELES MAGAZINE: Is the Hype House Era Officially Over? Read More »

penthouse - Hana Cha

ELITE TRAVELER: The $60 Million Penthouse Collection in San Francisco

Marketing & Sales, Press /

The $60 Million Penthouse Collection in San Francisco Located on the top of Rincon Hill in San Francisco, the Harrison is the SoMa neighborhood’s newest luxury high-rise. Now, in addition to its one-, two and three-bedroom homes, the development has revealed it’s $60M Signature Collection of 17 penthouses spanning the top six floors of the

ELITE TRAVELER: The $60 Million Penthouse Collection in San Francisco Read More »

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